CityVille creator Zynga has released 10 games across iOS and Android devices this year alone. (And that includes two varieties of CityVille and Words With Friends.) We all know that mobile is the future of gaming--and blah, blah, blah--but we still wondered why exactly Zynga has pushed mobile so hard. Well, how about the fact that it's drawn 11.1 million daily players?
That figure was revealed in the company's recently-amended filing with the US Security and Exchanges Commission, according to Inside Mobile Apps. This new number, which includes all Zynga games on mobile devices, marks pretty significant growth considering the developer had 9.9 million daily players last quarter ending September. According to IMA, Zynga's most lucrative games are still Zynga Poker and Words With Friends, but we'll chalk this growth up to the three HTML5 games the company released last month.
And while this number is certainly impressive, it's still a distant second to Rovio's Angry Birds, which is said to tout 30 million daily players across all mobile devices. It's no wonder rumors are spreading that Zynga has taken a liking to the Finnish game developer entertainment company. Just this week alone, Zynga has released CityVille Holidaytown and Dream Zoo, so you can likely expect the same crazy pace going into 2012.
[Via Columbus Examiner]
[Image Credit: Zynga]
Which of Zynga's mobile games are your favorite? Do you play more social games on your mobile device or on your computer?
View ads to get cash
Showing posts with label ipo. Show all posts
Showing posts with label ipo. Show all posts
Thursday, December 15, 2011
Saturday, December 10, 2011
Zynga gobbled up two unnamed companies for $4.9 million in 45 days
Talk about nom-noms. VentureBeat reports that FarmVille maker Zynga has acquired two unnamed companies between Oct. 1 and now, citing an amendment to an S1 filing submitted to the U.S. Security and Exchanges Commission yesterday. Zynga has filed several amendments to the S1 filing in preparation for its expected $1 billion initial public offering, but this is by far the juiciest (and most positive, frankly).
According to the filing, Zynga paid a measly $4.9 million total for both companies, meaning they were likely rather small. But it's exactly these tiny acquisitions that have helped the company amass over 2,500 employees globally. With this news, Zynga has bought 15 companies in the past year, all for a total of $45.5 million. Zynga's most recent acquisition (that we know of) was Astro Ape back in August
EA paid nearly $1 billion upfront for Bejeweled maker PopCap, while Disney played upwards $500 million for Playdom last year. Keep in mind, however, that both EA and Disney are basically in a position where small startups simply won't do, if they want to combat Zynga. But don't think Zynga hasn't at least considered a major purchase ... or made major offers outright. Now, who's next?
Who do you think Zynga might have purchased? Do you think EA and Disney could employ a similar strategy to compete with the company?
According to the filing, Zynga paid a measly $4.9 million total for both companies, meaning they were likely rather small. But it's exactly these tiny acquisitions that have helped the company amass over 2,500 employees globally. With this news, Zynga has bought 15 companies in the past year, all for a total of $45.5 million. Zynga's most recent acquisition (that we know of) was Astro Ape back in August
EA paid nearly $1 billion upfront for Bejeweled maker PopCap, while Disney played upwards $500 million for Playdom last year. Keep in mind, however, that both EA and Disney are basically in a position where small startups simply won't do, if they want to combat Zynga. But don't think Zynga hasn't at least considered a major purchase ... or made major offers outright. Now, who's next?
Who do you think Zynga might have purchased? Do you think EA and Disney could employ a similar strategy to compete with the company?
Subscribe to:
Posts (Atom)